nico mclane

HAVE A DEEP THOUGHT FOR INDEPENDENCE DAY :: THE UNIVERSE IS A HOLOGRAM :: WAKE UP YOUR BRAIN

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Let’s think for a minute shall we, wake up our little Grey cells and ponder the things that go way beyond our little, over-internalized self-doubt and delve to the outer world, the world of science  and possibility!!  There is so much pressure right now on the day-to-day, minute-to-minute bullshit of emails, and returning calls and … Read more

THE JOY AND THE SORROW OF A BLENDED RATE :: FIXED RATE DEVELOPMENT CONCEPTS

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The concept of the blended rate when it comes to out-sourcing I.T. development is a sorely misunderstood subject.  Business leaders need to go in new directions in order to remain relevant in their industry; However, there is a good deal of question surrounding the blended rate and many still have not decided if it is … Read more

NEW MEDIA PLANNING :: BUDGET HACKING :: WHERE TO CUT AND WHERE TO SPEND

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I want to start by stating very plainly, there is no such thing as a simple web page.  Not anymore.

Consider this, interactive new media products are living organisms that will either thrive once launched – like living creatures, if they have a healthy gestation, these things can grow strong over time leading long, healthy lives – or, if malnourished or traumatized during their incubation,  will die a slow, painful death in the petri dish.  The cost of birthing one of these “organisms” can not succeed if the stake holders don’t respect the process.

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